News & Insights · 34 min read

How to Franchise My Business: Ultimate Guide

Steve Lee, Managing Director, The Franchise Consultant
Steve Lee Managing Director, The Franchise Consultant
How to Franchise My Business: Ultimate Guide

If you are asking how to franchise my business, this guide gives you a complete, honest answer. What franchising actually involves. The 10 stages you need to go through. What it costs, how long it takes, what can go wrong, and what the right first step is for your specific situation.

We are The Franchise Consultant, a bfa Advisor Member franchise consultancy with over 100 years of combined team experience across every major UK sector. We have helped business owners franchise care businesses, trades, food concepts, professional services, education businesses, and more. What follows is what we have learned from doing it, not just advising on it.

If you want a consultant’s view of whether your own business is ready, our free, no-obligation franchise assessment is the fastest way to get one. But read this first.

What does it mean to franchise my business?

Franchising means licensing your brand, operating system, and intellectual property to independent business owners (your franchisees) who pay you for the right to replicate what you have built. You retain ownership of the brand. The franchisee invests their own capital, takes on local operational risk, and pays you an upfront franchise fee and ongoing royalties (typically a percentage of their turnover) in return for the right to trade under your name and use your system.

Done well, franchising gives you a network that grows without you carrying all the capital and management risk yourself. Done poorly, it produces legal exposure, under-performing franchisees, and brand damage that can take years to resolve. The difference between the two is almost entirely in the preparation and the quality of the model you build before your first franchisee signs.

Is my business ready to franchise?

Before spending anything on franchise development, you need an honest answer to this question. Not an answer from a consultant who benefits from telling you yes. An honest one.

A business that is genuinely ready to franchise can answer yes to most of the following:

  • It is profitable, ideally for at least two years. Franchising is a growth strategy for a working business. It is not a way of solving cash flow problems or testing an unproven concept. Franchisees are buying a proven model. If the model has not been proven, you are asking them to take on risk that is rightfully yours.
  • The operating model is genuinely replicable. Ask yourself: could someone with no prior knowledge of your business follow a set of documented instructions and produce a result your customers would consider excellent? If the success of your business depends on your personal expertise, specific relationships, or irreplaceable instinct, the model needs systemising before it can be franchised.
  • There is a clear, distinctive brand. Franchisees are investing in your name as much as your system. A business with a strong identity and a clear reason customers choose it over alternatives is far more attractive to franchise investors than one competing primarily on price.
  • There is year-round market demand. Highly seasonal businesses can be franchised, but the economics are harder. A franchisee generating income for only six or eight months of the year needs a franchise fee structure that reflects that reality, and projections that are honest about how long it will take to recover their investment.
  • The margin works for both parties. After your royalty is taken, the franchisee must still be able to run a viable business and earn a decent living. A royalty structure that leaves franchisees with thin margins produces unhappy, under-performing franchisees. Model the numbers from both sides before committing to any figures.
  • You have capacity to support a network. Signing franchisees creates obligations. Training, answering questions, resolving problems, maintaining standards. If your own business currently absorbs all of your time, adding franchisees without first building the infrastructure to support them is a common and costly mistake.
  • You have a clear USP that others can communicate. Your franchisees become your field sales team. If they cannot clearly and confidently articulate what makes your business different, their customers will not believe it either. Your differentiator needs to be simple, evidenced, and transferable.

Not sure where you stand? Our franchise readiness quiz takes three minutes and gives you an instant score across all of these criteria, with a breakdown by category.

How to franchise my business: the 10 steps

There is no single mandated sequence for franchise development, but the following order is logical, battle-tested, and reflects the process TFC follows with every client. Some stages overlap in practice. What matters is that none of them are skipped.

Step 1: Conduct an honest franchise readiness assessment

Before engaging a consultant or spending money on development, answer the readiness questions above as objectively as you can. Better still, take our free franchise assessment, which gives you a consultant’s view of your specific business without any obligation.

A business that is not ready to franchise will waste significant time and money if it presses ahead regardless. The honest assessment needs to come first, not because bad news is welcome, but because the businesses that invest in the process before they are ready rarely recover the cost. Most businesses we work with are ready, or close to it. A meaningful minority are not yet, and they need to hear that clearly so they can address the gaps before proceeding.

Step 2: Choose your franchise model

The right franchise structure for your business depends on what you are selling, the geographic spread you can support, and the investment level appropriate to your sector. The main UK franchise structures are:

  • Unit franchise. One franchisee operates a single location or exclusive territory. The most common model and the right starting point for most businesses entering franchising for the first time.
  • Multi-unit franchise. A single franchisee operates multiple units across a larger territory. Suitable for models with enough market depth and franchisees with the capital and management capacity to run multiple operations simultaneously.
  • Management franchise. The franchisee manages a team who do the operational work, rather than delivering it themselves. Common in care, cleaning, recruitment, and similar sectors where the franchisee’s value is in business development and people management.
  • Mobile or van-based franchise. The franchisee operates from a vehicle rather than fixed premises, keeping overheads low and start-up times short. Common in trade services, cleaning, pet care, and similar fields.
  • Master franchise. A master franchisee buys the rights to develop the franchise across a large territory and sub-franchises to individual operators beneath them. Primarily relevant for international expansion or large geographic territories.

Your choice of model shapes every subsequent decision, including your territory design, fee structure, ideal franchisee profile, and marketing approach. Getting this right in the model design phase avoids expensive restructuring once franchisees are already signed.

Step 3: Build your financial model

Setting the right franchise fee and royalty is one of the most critical, and most commonly mishandled, elements of franchise development. The numbers need to work for both parties, and they need to be defensible to prospective franchisees who will scrutinise them carefully before committing their savings.

The key financial elements to model are:

  • The franchise fee. The upfront payment for the right to use your brand and system. It should cover the genuine cost of setting up a franchisee, including training time, materials, and early support, plus a reasonable margin. UK franchise fees range from around £5,000 for simple, low-cost models to £50,000 or more for complex or premium concepts.
  • The management services fee (royalty). The ongoing percentage of turnover paid by the franchisee to you. Most UK royalties sit between 5% and 15% of turnover. The right figure depends on your margin structure and what the ongoing support genuinely costs to deliver.
  • Marketing levy. A separate contribution to a central brand-level marketing fund, typically 1–3% of turnover. Optional, but common in networks with significant brand advertising.
  • Territory value and exclusivity. If you are granting exclusive territories, the size and earning potential of each territory must justify the fee. A territory too small to support a viable business is a dispute waiting to happen.
  • Franchisee return on investment. Model the realistic time for a franchisee to recover their initial investment and reach a sustainable income level. This is what good candidates will ask for, and it must be defensible. If it does not work, they will not invest, or they will struggle and then create problems you will need to manage.

At TFC, we always model the franchisee numbers as rigorously as the franchisor numbers, because a franchise that does not work financially for franchisees will eventually fail, regardless of how well-structured it looks on paper.

Step 4: Protect your intellectual property

Your brand, operating system, and know-how are the core of what franchisees are paying you for. Before granting anyone the right to use them, ensure they are properly protected.

  • Register your trade mark. UK trade mark registration through the Intellectual Property Office costs from £170 and gives you exclusive commercial rights to your mark. Without it, you have limited recourse if a franchisee continues using your brand after termination, or if a competitor copies something confusingly similar.
  • Review your domain portfolio. Ensure you own the key domains for your brand, including common variants. Franchisees should never independently register domains on your behalf.
  • Define your confidential information. Your operations manual, supplier relationships, pricing, and proprietary processes all constitute intellectual property. Your franchise agreement should define these clearly and impose confidentiality obligations that survive termination.
  • Review existing commercial contracts. Supplier agreements, leases, and software licences may have provisions relevant to franchising. Some may need to be renegotiated or novated before you can grant franchisees the right to use them.

Step 5: Produce your franchise development plan

A franchise development plan is the strategic document defining how you will build your network. It covers your franchise model, fee structure, target franchisee profile, territory design, growth targets, support infrastructure, and financial projections over three to five years.

Many businesses skip this stage and go straight to the operations manual. That is a mistake. A franchise launched without a clear development plan typically recruits the wrong franchisees, in the wrong territories, at the wrong price, and then cannot understand why the network underperforms. The development plan prevents this by forcing the important decisions to be made before they become expensive to reverse.

Step 6: Write your operations manual

The operations manual is the definitive document telling a franchisee how to run your business. It covers every aspect of the operation: how to open and close, how to handle customers, how to use your systems, how to hire and train staff, how to maintain quality standards, how to deal with complaints, and dozens of other procedures specific to your model.

A good operations manual is not just a list of instructions. It is a living reference document that a franchisee can consult whenever a question arises, removing the need for the franchisor to answer the same questions repeatedly. It also creates a consistent operating standard across the network, and forms part of the contractual obligations on both parties under the franchise agreement.

Writing a thorough operations manual typically takes two to four months, depending on the complexity of your business and how well your existing processes are already documented. Most businesses discover they need to systemise significant parts of their operation in order to write the manual for it, an exercise that is valuable regardless of whether franchising is ultimately the right route.

Operations manual production is included in all of TFC’s pre-launch development packages.

Step 7: Appoint a franchise solicitor and draft your agreement

The franchise agreement is the legal contract between you and each franchisee, governing the relationship for the duration of the franchise (typically five to ten years). This is not a document to template from the internet or to hand to a general commercial solicitor without franchise expertise.

A properly drafted franchise agreement covers the grant of the franchise and territory, the intellectual property licence, the financial terms, the obligations of both parties (training, support, standards, reporting), termination provisions, post-termination obligations including non-compete clauses, and the dispute resolution process.

A specialist franchise solicitor will cost more than a general one. That additional cost is small compared to the legal exposure created by a poorly drafted agreement. TFC works with specialist franchise solicitors and can facilitate an independent franchise agreement review if you need one.

Step 8: Run a pilot franchise

A pilot franchise is a trial run of the model with one or two franchisees before full recruitment opens. It is one of the most valuable stages of the process, and one of the most frequently skipped.

The pilot tests whether the operations manual works when someone who is not you tries to follow it. It reveals gaps in training, weaknesses in support systems, and problems with financial projections. Finding these issues at the pilot stage, with one or two understanding participants who know they are in a trial environment, is manageable. Finding them at scale, with twenty frustrated franchisees, is significantly more costly to resolve.

A well-run pilot operates for six to twelve months, runs under the same agreement and fee structure that future franchisees will sign, and genuinely operates independently of the parent business. The lessons from it should inform revisions to the operations manual, training programme, and financial projections before full recruitment begins.

Step 9: Create your marketing and recruitment materials

Franchisee recruitment is a sales and marketing process, not an administrative one. Prospective franchisees are making a significant financial and personal commitment, in many cases their life savings and several years of their career. The materials you produce must reflect the seriousness of that commitment and give candidates the information they need to make a confident decision.

Core recruitment materials include a professional franchise prospectus (the first document a prospect reads), a detailed franchise information memorandum (for candidates who have passed initial qualification), a well-structured franchise section on your website, and a clearly defined recruitment process from initial enquiry to agreement signing.

The recruitment process itself should include defined stages: initial enquiry, telephone qualification, information pack, discovery day, due diligence period, solicitor review, and agreement signing. Prospective franchisees should know what to expect and when. A vague, informal process signals an unprofessional franchisor and will lose good candidates to more structured competitors.

TFC creates franchise prospectuses and information memoranda as part of our development service, and manages the full recruitment process for franchisors who want to focus on their existing business while we fill their network. See our franchise development packages for more detail.

Step 10: Recruit, select and onboard your first franchisees

The single most expensive mistake a new franchisor can make is signing the wrong franchisee. A franchisee who underperforms, fails to maintain standards, or requires disproportionate support will cost you more in management time, brand damage, and potential legal fees than almost any other single event in the early life of your network.

Effective franchisee recruitment has two distinct phases: attracting candidates and selecting the right ones.

Attraction channels for UK franchise recruitment include franchise portals and directories, social media advertising (particularly LinkedIn and Facebook), franchise exhibitions including the British Franchise Exhibition, PR in franchise trade publications, and referrals from your existing customer and supplier relationships. The right mix depends on your sector, investment level, and ideal franchisee profile.

Selection is where most new franchisors underinvest. When cash is needed and the franchise is new, the temptation is to approve anyone who has the money and enthusiasm. This is almost always a mistake. A structured selection process, covering a formal application, telephone screening, discovery day, reference checks, financial due diligence, and solicitor review, takes longer but produces far better outcomes. Never rush this stage.

Once a franchisee is signed, your onboarding programme, covering initial training, territory handover, systems setup, and early operational support, will define their first impression of working with you. Franchisees who receive the most structured, attentive onboarding almost always perform better in their early months. The habits and standards established at the start are far easier to maintain than they are to correct later. Invest in this stage disproportionately.

How long does it take to franchise my business?

Most businesses can complete the franchise development process and be ready to begin recruiting franchisees within three to six months of starting. This assumes a business that already operates with relatively well-documented processes. Businesses that need significant systemisation work before an operations manual can be written may take longer.

A typical development timeline looks like this:

  • Months 1–2: Franchise readiness assessment, model design, financial structure, and development plan
  • Months 2–4: Operations manual production, IP protection, solicitor instructed, franchise agreement drafted
  • Months 3–5: Franchise agreement finalised and reviewed; franchise prospectus and recruitment materials produced
  • Months 4–6: Pilot franchisee recruited and onboarded; full recruitment campaign planned and prepared
  • Month 6 onwards: Full franchisee recruitment launched

These stages overlap in practice, and how quickly you can provide information, review drafts, and make decisions will have a significant effect on the overall timeline. The businesses we have seen move fastest are those where the owner commits meaningful, regular time to the process from the outset, rather than treating it as something that happens in the background alongside everything else.

How much will it cost to franchise my business?

Franchising a business professionally in the UK requires a meaningful investment. Anyone who suggests otherwise is either underestimating the work involved or cutting corners that will create problems later.

The main cost categories are:

  • Franchise consultancy fees: £10,000–£45,000. A full franchise development service covering model design, operations manual, financial modelling, and recruitment materials. Scope and service level varies significantly across the market. At TFC, our pre-launch packages cover the full range of requirements at different service levels.
  • Legal fees: £2,500–£8,000. A specialist franchise solicitor producing the initial franchise agreement precedent. Additional fees apply for each franchisee agreement signed. This is not where to economise. A poorly drafted agreement creates legal exposure that costs far more to remedy than a well-drafted one costs to produce.
  • Trade mark registration: from £170. UK registration through the Intellectual Property Office per class. Broader protection, international registration, or professional trade mark searches increase costs.
  • Franchisee recruitment marketing: £5,000–£20,000. Portal listings, paid advertising, and exhibition attendance. Budget varies by sector competitiveness, territory geography, and how quickly you need to recruit. This cost is ongoing once recruitment begins.
  • Training and onboarding: variable. The time and resource invested in training your first franchisees, producing training materials, and providing early operational support. Difficult to predict precisely, but should be planned for from the outset.

A realistic total budget for a professionally structured franchise launch is typically between £20,000 and £60,000. This is the cost of doing it properly. The cost of doing it poorly, through fragile agreements, untested models, wrong franchisees, and brand damage, is usually significantly higher.

Our free franchise assessment always includes an indicative cost estimate for your specific situation, so you know what development would involve before committing to anything.

Can my business be franchised?

Almost any profitable, replicable business can be franchised, but the fundamentals matter more than the sector. The highest-volume categories for UK franchise launches include home services, care and healthcare, food and hospitality, education and tutoring, professional services, trades and construction, fitness and wellbeing, and retail. But sector is far less important than the underlying business model.

Businesses that are difficult to franchise (not impossible, but harder) include those that depend entirely on the founder’s personal reputation or relationships, those operating in highly regulated sectors requiring individual professional registration (though models exist for these too), and those generating revenue that is too seasonal to support a realistic franchisee return on investment.

If you are unsure whether your business is franchiseable, the honest answer comes from a proper assessment, not from a general principle. See our franchise development services or book a free assessment to find out.

The most common mistakes when franchising my business

Having guided a large number of UK businesses through the franchise development process, these are the mistakes we see most consistently:

  • Franchising before the model is ready. The pressure to grow, or the excitement of someone expressing interest in a franchise, can push business owners to begin the process before the fundamental requirements, including consistent profitability, a replicable system, and sufficient margin, are firmly in place. This produces a fragile franchise that is expensive and damaging to fix.
  • Using a non-specialist solicitor. Franchise law is a specialism. A franchise agreement drafted by a commercial solicitor without franchise experience will miss standard protections. The additional cost of a specialist is modest compared to the legal exposure a poorly drafted agreement creates. Never economise here.
  • Setting fees without proper financial modelling. Many new franchisors set fees by benchmarking against what similar franchises charge, without modelling whether those fees work given their own cost structure and the franchisee’s realistic revenue potential. If the numbers do not work for franchisees, franchisees will fail, and you will then be managing a failing network.
  • Skipping the pilot. The pilot is the proof-of-concept. Without it, you are asking your first paying franchisees to help you find the gaps in your model. That is unfair to them and risky for you. The lessons from a pilot are never zero. Make the time.
  • Prioritising recruitment speed over candidate quality. Every under-performing franchisee consumes disproportionate management time and risks brand damage in their territory. Slowing down recruitment to ensure the right people are selected almost always produces better outcomes than filling territories quickly with anyone who can afford the fee.
  • Underestimating the ongoing support burden. Once you have franchisees, you have ongoing obligations. The support function, covering training, guidance, performance monitoring, standards compliance, and manual updates, is resource-intensive and continuous. Plan for it from the beginning, staffed appropriately, not as an afterthought once franchisees are struggling.
  • Choosing the wrong franchise consultant. The franchise consultancy sector is largely unregulated. Anyone can call themselves a franchise consultant. Quality varies enormously. Look for bfa Advisor Member status, a demonstrable track record of completed franchise launches, and the willingness to give you an honest readiness assessment rather than just taking your money.

What should I look for in a franchise consultant?

Your choice of franchise consultant is one of the most consequential decisions in the franchise development process. The wrong one will produce an expensive document rather than a viable franchise model. The right one will challenge your thinking, design a model that actually works, and be standing next to you when your first franchisees are recruited.

When evaluating franchise consultancies, look for:

  • bfa Advisor Member status. The British Franchise Association independently assesses its member consultancies against professional standards. It is not a guarantee, but it is a meaningful benchmark. TFC is a bfa Advisor Member.
  • A genuine, verifiable track record. Ask for specific examples of franchise launches completed, including the businesses, sectors, and outcomes. Vague references to “extensive experience” are not the same as demonstrated results.
  • Honest assessments. A good consultant will tell you if your business is not ready to franchise. If every consultant you speak to immediately tells you your business is perfectly suited to franchising without asking rigorous questions, be cautious.
  • Regional coverage and franchisee recruitment capability. Franchisee recruitment is a relationship business. A consultancy with consultants across the UK who can meet prospects face-to-face is better placed than one operating remotely from a single location. TFC has regional consultants across York, Manchester, London, Surrey, Reading, Plymouth, and Edinburgh.
  • Transparency on fees and success criteria. You should understand clearly what you are paying, what it covers, and what success looks like, before you sign anything.

How we approach franchise development at TFC

Every franchise development engagement at TFC follows a structured process, but the service level is matched to what the business actually needs. Our pre-launch packages cover three levels:

  • Foundation. Franchise planning, operations manual production, legal coordination, and marketing materials. For businesses with the confidence to manage their own franchisee recruitment once the development work is complete.
  • Rapid Launch Pro (most popular). Everything in Foundation, plus we launch and manage your initial franchisee recruitment campaign, handling advertising, enquiries, and candidate qualification. You focus on your existing business; we fill the pipeline.
  • White Glove. The complete service. We manage development, recruitment, candidate qualification, and introductions end-to-end, so you can focus entirely on running your existing operation while we build your network.

For businesses that already have a franchise network and need help growing it, we also offer expansion packages covering ongoing franchisee recruitment.

The right starting point for any business owner is a conversation, not a commitment. Our free franchise assessment gives you an honest view of your business’s franchise potential, a clear picture of what the development process would involve, and an indicative cost, before you decide anything. No obligation. No pressure.

Frequently asked questions

Can any business be franchised?

Almost any profitable, replicable business can be franchised in principle. The essential criteria are consistent profitability, a model that can be documented and taught, sufficient market demand across multiple territories, and enough margin to sustain both the franchisor and the franchisee. Not every business meets these criteria at a given point in time, but most can with the right preparation. The best way to find out is an honest readiness assessment from an experienced, independent consultant.

How much does it cost to franchise my business in the UK?

Franchising a business professionally in the UK typically costs between £20,000 and £60,000, covering consultancy fees (£10,000–£45,000 depending on scope and service level), legal fees for the franchise agreement (£2,500–£8,000 from a specialist franchise solicitor), trade mark registration (from £170), and initial recruitment marketing (£5,000–£20,000 depending on sector and territory). TFC’s free assessment includes an indicative cost estimate for your specific situation.

How long does it take to franchise my business in the UK?

Most businesses are ready to begin franchisee recruitment within three to six months of starting the development process. The timeline depends on how well documented your existing processes are, how quickly you can provide information and review drafts, and the complexity of your model and legal agreements. Signing your first franchisee after development is complete typically takes a further one to six months depending on the strength of your recruitment campaign and the attractiveness of the opportunity.

Do I need a franchise consultant?

You do not legally need a franchise consultant, but the quality of the franchise model you produce and the speed at which you produce it will almost certainly be better with the right specialist than without one. Franchising involves legal, financial, operational, and marketing complexity that most business owners have not encountered before. The question is not whether to use a consultant; it is how to find the right one. Look for bfa Advisor Member status and a track record of completed franchise launches.

What is a franchise operations manual?

An operations manual is the definitive document telling a franchisee how to run your business. It covers every aspect of the operation from customer service standards to financial reporting, staff management, use of systems, and quality compliance. A thorough operations manual enables consistent replication of your model across all franchisees without requiring the franchisor to personally answer every operational question. It also forms part of the franchise agreement, making the standards documented in it contractually binding on franchisees.

What royalty should I charge my franchisees?

Most UK franchise royalties sit between 5% and 15% of the franchisee’s turnover. The right figure depends on your margin structure, the actual cost of the ongoing support you provide, and what is left for the franchisee after the royalty is paid. Royalties should always be set through detailed financial modelling for both sides, not by benchmarking against what other franchises charge. A royalty that is too high makes the franchise unviable for franchisees. One that is too low makes ongoing support unsustainable for the franchisor.

What is a pilot franchise and do I need one?

A pilot franchise is a trial run of your model with one or two franchisees before full recruitment opens. It tests whether the operations manual, training programme, and financial projections work in the real world, outside your direct management. A pilot is strongly recommended by the bfa and experienced consultants across the sector. Finding problems at the pilot stage, with one or two willing participants, is manageable. Finding them at scale, with twenty franchisees, is expensive. The lessons from a well-run pilot should always be used to improve the model before full recruitment begins.

What is the bfa and why does membership matter?

The British Franchise Association (bfa) is the UK’s principal franchise industry trade body, promoting ethical standards in franchising and providing accreditation to member businesses. bfa membership matters because many prospective franchisees specifically seek bfa-associated opportunities; major banks, particularly for franchise finance, look more favourably on bfa-connected models; and bfa Advisor Member consultants have been independently assessed against professional standards. TFC is a bfa Advisor Member.

How do I set the right franchise fee?

Your franchise fee should reflect the genuine cost of setting a franchisee up, including your training time, materials, early operational support, and the value of access to your brand, system, and intellectual property, plus a margin that makes the development investment worthwhile as a business. It should also be pitched at a level that your target franchisee can access, either directly or through franchise finance. UK franchise fees range from £5,000 for simple, low-cost models to £50,000 or more for premium or complex concepts. The right figure is specific to your model and should be determined through proper financial modelling.

Can I franchise my business with less than two years of trading?

It is possible to franchise a business with less than two years of trading history, but it is harder to do well. Prospective franchisees scrutinise your track record, and a short trading history makes it difficult to present the convincing profitability data that well-qualified candidates expect. The bfa recommends a minimum of one year of profitable trading before franchising. Most experienced consultants suggest two where possible. If your business is younger than this but the model is clearly proven, the right approach is usually to continue building the existing business while beginning the systemisation work that will underpin your franchise documentation, so that when you do launch, you have the track record to support it.

What ongoing support must I provide as a franchisor?

As a franchisor, your ongoing obligations typically include: initial and refresher training for franchisees and their staff, access to the operations manual and timely updates to it, marketing guidance and brand-level advertising activity, operational support when franchisees encounter problems, compliance monitoring to maintain consistent standards across the network, and, in most models, regular field visits or check-in calls. The scope of support varies by model, but underinvesting in franchisee support is one of the most common causes of franchise network failure. Build your support infrastructure before you recruit franchisees, not after.


Ready to take the next step?

The right next step depends on where you are in the process:

  • Not sure if your business is ready? Take our free franchise readiness quiz for an instant score and detailed breakdown across the key criteria.
  • Want a consultant’s view? Book our free, no-obligation franchise assessment, an honest, experienced view of your business’s franchise potential from a bfa Advisor Member team.
  • Ready to explore development options? View our franchise development packages to understand what is covered at each service level and what the process looks like.
  • Have specific questions? Our franchise FAQ covers common questions across every stage of the franchising process.
  • Want to understand the costs? Read our franchise finance guide for information on funding the franchising process and options available to prospective franchisees.

You can speak directly with one of our regional consultants by booking a free discovery call. No obligation, no pitch, no pressure. You get an honest view of your business and its franchise potential, and then you decide what, if anything, you want to do next.

Steve Lee, Managing Director, The Franchise Consultant
Steve Lee Managing Director, The Franchise Consultant

Steve Lee is Managing Director of The Franchise Consultant, a bfa Advisor Member franchise consultancy. He is the author of Bought In, a guide to buying and building a franchise business.